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Unique Fitness Marketing Strategies That Get Results!


fitness mail

I have done traditional marketing and always try something different when I market my personal training studio.

I personally use a combination of traditional and unique strategies to stand out from other fitness businesses.

And it’s clearly working because we are flat out at the moment.

While it is always good to stick to the tried and trusted techniques, it is always a great idea to try new ways to market your personal training business to generate new leads.

No doubt you will have a studio full of people who have achieved amazing success. Some clients would of had massive weight loss, defied doctors diagnosis and overcome illnesses.

You can then promote these people to their neighbours.

For example, Mary lost 10kgs and 15cm in 12 weeks at (YOUR BUSINESS NAME) and can now run around with her children and can’t wait to go shopping for her new wardrobe. She wants you to do the same!

You can create a flier or letter with Mary’s picture , her story and invitation to try out your services too and send it out to all the houses in the local area that Mary lives.

This type of marketing uses social proof, if Mary your neigbour can do it then so can you.

Make sure you get Mary’s approval first!

She will love the recognition.

What you can also do to make it more effective is staple a gift voucher saying that their first session has already been paid for.

This is a huge success in our studio and there are so many different ways you can implement it, so get creative.

 

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