Hate marketing or selling or struggle with how to market or sell your personal training business? You need to read on. I was lucky to spend 2 days 1 on 1 with Michael Port the New York Times best selling author of Book Your Self Solid at his home in the US. He taught me [...]

When you are in any personal training business you will constantly be learning, growing and making mistakes. Just think about where you were 1 or 2 years ago? I bet it was a totally different place. Think how much you have grown as a person. Here are 71 things that I have recently learnt that [...]

I have done traditional marketing and always try something different when I market my personal training studio. I personally use a combination of traditional and unique strategies to stand out from other fitness businesses. And it’s clearly working because we are flat out at the moment. While it is always good to stick to the [...]

You would of heard if you don’t stand out from your competition then you will compete on price. I have written about the different strategies that you can do in your personal training business to stand out from your competiton previously. Here is another brilliant strategy that you can create for your fitness business. Remember it is not all [...]

There is a must read book for all personal training businesses called Psychology Influence of Persuasion by Robert Cialdini. It is a brilliant book that explains the psychology of why people say yes and how you can then apply them to your fitness business. He also did a study with profound results. When a waiter [...]

So we have hit the last 90 days of the year. How quickly has it gone. Here is a great tool that you can implement into your personal training business to help you achieve goals in every aspect of your life. It is very simple to use. Download the 90 day PT Business Success Goal [...]