Personal Training Marketing with QR Codes
You may of seen these little symbols popping up on fliers, in magazines and brochures? QR Code means quick response. Initially it was used in car manufacturing however has spread rapidly across many different areas. In your personal training business you can create a code and use it on all of your advertising and when scanned it [...]
Fitness Marketing Does Not Work?
Too many personal trainers and fitness businesses complain that marketing does not work. When you ask them what happened, they tell you that they ran the ad once and got either none or a 1 enquiry. What is your expectation? Run 1 personal training or fitness marketing campaign and become booked solid immediately? As personal [...]
Your First 30 Days?
The last day of January. How would you rate your first 30 days in your personal training business? The last 3 years for me have been an absolute roller coaster in my personal life (whole other story) and to get through it I focused most of my time on my business, hence it is in [...]
Increase the Chances of Achieving Fitness Business Success
How did you go after yesterdays post about gaining clarity with where you are headed in your personal training business? I was reading a great book last night called Unmarketing by Scott Stratten. In his book he shows you how to unlearn the old ways and consistently attract and engage the right clients. You’ll stop [...]
Without Clarity You Will Fail
I was procrastinating on what to write today. I also realize there are so many personal trainers out there that do the same thing. Then one of my great friends Jodie called this morning, funnily enough she too owns an extremely successful personal training studio (come to think of it everyone I associate is is the fitness [...]
This Is It. No Excuses. Make 2012 Your Year
What has been your biggest achievement in your personal training business in 2011? By now you should have December’s plan all in place and your clients should still be training and if you have done it right you should still be attracting leads. Fast forward a few weeks and it will be 2012. What do [...]
Happy, Healthy, Wealthy Personal Trainers at Xmas
Christmas, holidays, parties can mean clients canceling or putting their sessions on hold can mean a lack of cash flow for many personal trainers. It does not have to be like that. Every year I receive emails from trainers wanting to know how they can stop losing clients, gain clients and still have good money [...]
Book Yourself Solid With Personal Training Clients
Hate marketing or selling or struggle with how to market or sell your personal training business? You need to read on. I was lucky to spend 2 days 1 on 1 with Michael Port the New York Times best selling author of Book Your Self Solid at his home in the US. He taught me [...]
